:root{--deep:#0e1428;--bg:#152038;--fg:#fafafa;--primary:#1e9fe5;--primary-glow:#6bc4f0;--accent:#4fb3e8;--secondary:#2a3954;--muted:#2b3850;--muted-fg:#c4ccd8;--destructive:#e0432a;--gain:#2fbf8f;--card:#26314c8c;--card-solid:#1b2742;--border:#ffffff1a;--radius:1rem;--shadow-glow:0 10px 40px -10px #1e9fe58c;--shadow-glow-lg:0 20px 60px -15px #1e9fe599;--shadow-card:0 30px 60px -20px #0a102199;--grad-primary:linear-gradient(135deg,#1683c7,#6bc4f0)}html,body{margin:0;padding:0}html{scroll-behavior:smooth}body{background:var(--deep);color:var(--fg);-webkit-font-smoothing:antialiased;text-rendering:optimizelegibility;font-family:Plus Jakarta Sans,ui-sans-serif,system-ui,sans-serif;font-size:16px}.mono{font-family:JetBrains Mono,monospace}.hero-bg{background:radial-gradient(1200px 600px at 50% -10%,#2476c48c,#0000 60%),radial-gradient(900px 500px at 80% 30%,#2e8ed64d,#0000 60%),radial-gradient(900px 500px at 20% 40%,#2b489966,#0000 60%),linear-gradient(#0c1224,#152038)}.bg-grid{background-image:linear-gradient(#ffffff0a 1px,#0000 1px),linear-gradient(90deg,#ffffff0a 1px,#0000 1px);background-size:60px 60px}.topbar{z-index:60;-webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);border-bottom:1px solid var(--border);background:#0e1428e0;position:sticky;top:0}.topbar-inner{flex-wrap:wrap;align-items:center;gap:14px;max-width:1320px;margin:0 auto;padding:14px 24px;display:flex}.logo{letter-spacing:-.02em;font-size:1.25rem;font-weight:800;line-height:1.1}.logo span{background:var(--grad-primary);color:#0000;-webkit-background-clip:text;background-clip:text}.logo small{letter-spacing:.22em;color:var(--muted-fg);text-transform:uppercase;margin-top:2px;font-size:.6rem;font-weight:600;display:block}.client-pill{background:var(--card);border:1px solid var(--border);-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);border-radius:12px;align-items:center;gap:10px;padding:10px 16px;font-size:.92rem;display:flex}.client-dot{background:var(--primary);width:9px;height:9px;box-shadow:0 0 10px var(--primary);border-radius:50%}.period{background:var(--card);border:1px solid var(--border);color:var(--fg);cursor:pointer;border-radius:12px;align-items:center;gap:8px;padding:10px 16px;font-size:.88rem;transition:all .2s;display:flex}.period:hover{border-color:#6bc4f080}.spacer{flex:1}.btn-sync{background:var(--grad-primary);color:#fff;cursor:pointer;box-shadow:var(--shadow-glow);border:0;border-radius:14px;padding:12px 20px;font:700 .88rem Plus Jakarta Sans;transition:all .2s}.btn-sync:hover{box-shadow:var(--shadow-glow-lg);transform:translateY(-1px)}.sync-stamp{color:var(--muted-fg);text-align:right;font-size:.72rem;line-height:1.5}.demo-banner{background:var(--secondary);color:var(--muted-fg);text-align:center;padding:8px 14px;font-size:.76rem}.demo-banner b{color:var(--primary-glow)}.cal-overlay{-webkit-backdrop-filter:blur(3px);backdrop-filter:blur(3px);z-index:90;background:#080c1a99;display:none;position:fixed;inset:0}.cal-overlay.open{justify-content:center;align-items:flex-start;padding:90px 16px 20px;display:flex}.cal{background:var(--card-solid);border:1px solid var(--border);box-shadow:var(--shadow-card),var(--shadow-glow);border-radius:18px;grid-template-columns:200px 1fr;width:760px;max-width:100%;display:grid;overflow:hidden}.cal-presets{border-right:1px solid var(--border);max-height:480px;padding:14px 0;overflow-y:auto}.cal-presets .pt{letter-spacing:.14em;text-transform:uppercase;color:var(--muted-fg);padding:6px 18px 8px;font-size:.66rem;font-weight:800}.cal-presets button{width:100%;color:var(--fg);cursor:pointer;text-align:left;background:0 0;border:0;align-items:center;gap:10px;padding:9px 18px;font:500 .86rem Plus Jakarta Sans;transition:all .15s;display:flex}.cal-presets button:hover{background:#ffffff0d}.cal-presets button .radio{border:2px solid #4a5878;border-radius:50%;flex:none;width:15px;height:15px}.cal-presets button.sel{color:var(--primary-glow)}.cal-presets button.sel .radio{border-color:var(--primary);background:radial-gradient(circle,var(--primary) 45%,transparent 50%)}.cal-right{flex-direction:column;padding:18px 22px;display:flex}.cal-months{grid-template-columns:1fr 1fr;gap:26px;display:grid}.cal-month .mh{justify-content:center;align-items:center;gap:8px;margin-bottom:10px;font-size:.9rem;font-weight:700;display:flex}.cal-nav{border:1px solid var(--border);color:var(--fg);cursor:pointer;background:0 0;border-radius:8px;width:28px;height:28px}.cal-grid{text-align:center;grid-template-columns:repeat(7,1fr);gap:2px;display:grid}.cal-grid .dow{color:var(--muted-fg);text-transform:uppercase;padding:5px 0;font-size:.62rem;font-weight:700}.cal-grid .day{cursor:pointer;border:1px solid #0000;border-radius:9px;padding:8px 0;font-size:.82rem}.cal-grid .day:hover{border-color:#6bc4f080}.cal-grid .day.out{color:#3e4b6b;pointer-events:none}.cal-grid .day.inrange{background:#1e9fe52e}.cal-grid .day.edge{background:var(--grad-primary);color:#fff;font-weight:800}.cal-foot{border-top:1px solid var(--border);flex-wrap:wrap;align-items:center;gap:12px;margin-top:18px;padding-top:16px;display:flex}.cal-foot .range-out{color:var(--primary-glow);font:600 .8rem JetBrains Mono}.cal-foot .tz{color:var(--muted-fg);font-size:.7rem}.cal-foot .spacer{flex:1}.btn-ghost{border:1px solid var(--border);color:var(--fg);cursor:pointer;background:0 0;border-radius:12px;padding:10px 18px;font:600 .84rem Plus Jakarta Sans}.btn-apply{background:var(--grad-primary);color:#fff;cursor:pointer;box-shadow:var(--shadow-glow);border:0;border-radius:12px;padding:10px 22px;font:700 .84rem Plus Jakarta Sans}.wrap{max-width:1320px;margin:0 auto;padding:0 24px 80px}.hero-head{padding:44px 0 28px}.eyebrow{letter-spacing:.22em;text-transform:uppercase;color:var(--primary-glow);margin-bottom:10px;font-size:.7rem;font-weight:800}.page-title{letter-spacing:-.03em;font-size:2.1rem;font-weight:800;line-height:1.15}.page-title em{background:linear-gradient(135deg,var(--primary-glow),var(--primary));color:#0000;-webkit-background-clip:text;background-clip:text;font-style:normal}.page-sub{color:var(--muted-fg);max-width:620px;margin-top:10px;font-size:.95rem;line-height:1.55}.info-strip{color:#a8d8f5;background:#1e9fe51a;border:1px solid #1e9fe54d;border-radius:14px;margin-top:20px;padding:13px 18px;font-size:.85rem;line-height:1.5}section{margin-top:44px}.sec-head{flex-wrap:wrap;align-items:baseline;gap:12px;margin-bottom:18px;display:flex}.sec-head:before{content:"";background:var(--grad-primary);border-radius:2px;align-self:center;width:28px;height:4px}.sec-head h2{letter-spacing:-.01em;font-size:1.22rem;font-weight:800}.sec-head p{color:var(--muted-fg);font-size:.84rem}.card{background:var(--card);border:1px solid var(--border);box-shadow:var(--shadow-card);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);border-radius:20px;padding:24px}.card h3{margin-bottom:3px;font-size:1.02rem;font-weight:700}.card .hint{color:var(--muted-fg);margin-bottom:16px;font-size:.8rem}.kpis{grid-template-columns:repeat(4,1fr);gap:16px;display:grid}.kpis-pyramid{flex-direction:column;align-items:center;gap:16px;width:100%;display:flex}.kpis-row{gap:16px;width:100%;display:grid}.kpis-row-3{grid-template-columns:repeat(3,minmax(0,1fr));max-width:1100px;margin:0 auto}.kpis-row-2{grid-template-columns:repeat(2,minmax(0,1fr));max-width:740px;margin:0 auto}@media(max-width:720px){.kpis-row-3,.kpis-row-2{grid-template-columns:1fr;max-width:420px}}.kpi{background:var(--card);border:1px solid var(--border);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);border-radius:20px;padding:20px;transition:all .2s}.kpi:hover{box-shadow:var(--shadow-glow);border-color:#6bc4f066}.kpi .lbl{color:var(--muted-fg);text-transform:uppercase;letter-spacing:.08em;flex-wrap:wrap;align-items:center;gap:8px;margin-bottom:10px;font-size:.7rem;font-weight:700;display:flex}.kpi .num{letter-spacing:-.03em;font-size:1.8rem;font-weight:800}.kpi .sub{color:var(--muted-fg);margin-top:5px;font-size:.78rem;line-height:1.4}.tag{letter-spacing:.06em;border-radius:6px;padding:3px 8px;font:700 .58rem Plus Jakarta Sans}.tag.meta{color:#7ab3f7;background:#1877f22e}.tag.google{color:#7fd49b;background:#34a85329}.tag.total{color:var(--primary-glow);background:#1e9fe52e}.pos{color:var(--gain)}.neg{color:#f08a7b}.brandc{color:var(--primary-glow)}.journey{border:1px solid var(--border);box-shadow:var(--shadow-card);border-radius:24px;padding:32px;position:relative;overflow:hidden}.journey h2{margin-bottom:5px;font-size:1.25rem;font-weight:800}.journey .quote{color:var(--muted-fg);margin-bottom:26px;font-size:.88rem}.journey .quote em{color:var(--primary-glow);font-style:normal}.flow{grid-template-columns:1fr auto 1fr auto 1fr auto 1fr auto 1fr;align-items:stretch;gap:8px;display:grid}.stage{border:1px solid var(--border);text-align:center;-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px);background:#ffffff0d;border-radius:16px;flex-direction:column;justify-content:center;padding:18px 12px;display:flex}.stage .lbl{letter-spacing:.14em;text-transform:uppercase;color:var(--muted-fg);margin-bottom:8px;font-size:.62rem;font-weight:800}.stage .num{letter-spacing:-.02em;font-size:1.6rem;font-weight:800}.stage .sub{color:var(--muted-fg);margin-top:6px;font-size:.72rem}.stage.final{box-shadow:var(--shadow-glow);background:#1e9fe524;border-color:#6bc4f080}.stage.final .num{color:var(--primary-glow)}.arrow{color:#4a5878;text-align:center;align-self:center;font-size:1.1rem}.arrow small{color:var(--accent);font-family:JetBrains Mono;font-size:.62rem;display:block}.tscroll{-webkit-overflow-scrolling:touch;overflow-x:auto}table{border-collapse:collapse;width:100%;min-width:560px;font-size:.88rem}th{text-transform:uppercase;letter-spacing:.08em;color:var(--muted-fg);text-align:left;border-bottom:1px solid var(--border);white-space:nowrap;padding:11px 12px;font:700 .68rem Plus Jakarta Sans}td{border-bottom:1px solid #ffffff0f;padding:12px}tr:last-child td{border-bottom:0}td.r,th.r{text-align:right}tfoot td{border-top:1px solid var(--border);font-weight:800}.conv-down{color:#f08a7b;font-family:JetBrains Mono;font-size:.78rem}.funnel-wrap{grid-template-columns:300px 1fr;align-items:start;gap:30px;display:grid}.fbar{color:#fff;border-radius:10px;justify-content:center;align-items:center;height:38px;margin:8px auto;font:700 .84rem Plus Jakarta Sans;display:flex}.grid-2{grid-template-columns:1fr 1fr;gap:16px;display:grid}.chart-card{height:260px;padding:0;position:relative}.chart-card .ct{text-transform:uppercase;letter-spacing:.1em;color:var(--muted-fg);font:700 .7rem Plus Jakarta Sans;position:absolute;top:18px;left:22px}.chart-card .cv{font-size:1.2rem;font-weight:800;position:absolute;top:34px;left:22px}.platform{border:1px solid var(--border);background:var(--card);box-shadow:var(--shadow-card);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);border-radius:24px;margin-bottom:20px;overflow:hidden}.platform-head{border-bottom:1px solid var(--border);align-items:center;gap:13px;padding:19px 24px;display:flex}.pdot{color:#fff;border-radius:12px;flex:none;justify-content:center;align-items:center;width:38px;height:38px;font-size:.95rem;font-weight:800;display:flex}.platform-head b{font-size:1.05rem}.platform-head span{color:var(--muted-fg);font-size:.76rem}.mini-kpis{border-bottom:1px solid var(--border);grid-template-columns:repeat(6,1fr);display:grid}.mini-kpis-7{grid-template-columns:repeat(7,minmax(0,1fr))}.mini-kpis-8{grid-template-columns:repeat(8,minmax(0,1fr))}.mini-kpis-9{grid-template-columns:repeat(9,minmax(0,1fr))}.mini-kpis-7 .mk,.mini-kpis-8 .mk,.mini-kpis-9 .mk{min-width:0;padding:15px 10px}.mini-kpis-7 .mk .num,.mini-kpis-8 .mk .num,.mini-kpis-9 .mk .num{text-overflow:ellipsis;font-size:.95rem;overflow:hidden}.mini-kpis-7 .mk .lbl,.mini-kpis-8 .mk .lbl,.mini-kpis-9 .mk .lbl{white-space:nowrap;text-overflow:ellipsis;font-size:.58rem;overflow:hidden}.mk{border-right:1px solid var(--border);padding:17px 19px}.mk:last-child{border-right:0}.mk .lbl{color:var(--muted-fg);text-transform:uppercase;letter-spacing:.07em;font-size:.64rem;font-weight:700}.mk .num{white-space:nowrap;margin-top:6px;font-size:1.12rem;font-weight:800}.mk .var{margin-top:4px;font-family:JetBrains Mono;font-size:.68rem}.platform-body{padding:20px 24px}.bar-row{align-items:center;gap:12px;margin:10px 0;display:flex}.bar-row .blbl{white-space:nowrap;text-overflow:ellipsis;width:280px;font-size:.86rem;overflow:hidden}.bar-track{background:#ffffff12;border-radius:5px;flex:1;min-width:60px;height:9px;overflow:hidden}.bar-fill{background:var(--grad-primary);border-radius:5px;height:100%}.loss-fill{background:linear-gradient(90deg,#b23a2a,#e0432a)}.bar-row .bval{text-align:right;width:170px;color:var(--muted-fg);flex:none;font:600 .8rem JetBrains Mono}footer{border-top:1px solid var(--border);color:var(--muted-fg);flex-wrap:wrap;justify-content:space-between;gap:8px;margin-top:50px;padding-top:20px;font-size:.76rem;display:flex}@media(max-width:1080px){.kpis{grid-template-columns:repeat(2,1fr)}.grid-2,.funnel-wrap{grid-template-columns:1fr}.mini-kpis{grid-template-columns:repeat(3,1fr)}.mk:nth-child(3n){border-right:0}.mk{border-bottom:1px solid var(--border)}}@media(max-width:720px){html,body{max-width:100vw;overflow-x:hidden}body{font-size:15px}.topbar-inner{justify-content:center;gap:10px;padding:12px 16px}.topbar-inner .spacer{display:none}.logo{text-align:center;width:100%;font-size:1.1rem}.client-pill,.period{justify-content:center;width:100%}.btn-sync{text-align:center;flex:100%;align-self:center;width:auto;min-width:200px;margin:0 auto;display:block}.sync-stamp{text-align:center;width:100%}.wrap{max-width:100vw;padding:0 14px 60px;overflow-x:hidden}.hero-head{padding:30px 0 22px}.page-title{font-size:1.5rem}.kpis{grid-template-columns:1fr 1fr;gap:10px}.kpi{min-width:0;padding:15px}.kpi .num{font-size:1.45rem}.kpi .lbl{font-size:.62rem}.flow{grid-template-columns:1fr;gap:6px}.arrow{text-align:center;padding:6px 0;transform:none}.arrow small{margin-left:6px;display:inline-block}.journey{padding:22px 16px}.stage{padding:14px}.mini-kpis{grid-template-columns:repeat(2,1fr)}.mk:nth-child(3n){border-right:1px solid var(--border)}.mk:nth-child(2n){border-right:0}.card,.platform-body{padding:16px;overflow:hidden}.platform-head{padding:15px 16px}.bar-row{flex-wrap:nowrap;align-items:center;gap:8px;width:100%;min-width:0;display:flex}.bar-row .blbl{text-overflow:ellipsis;flex:0 0 38%;min-width:0;max-width:38%;font-size:.78rem;overflow:hidden}.bar-track{flex:1 1 0;min-width:0;display:block}.bar-row .bval{white-space:nowrap;flex:none;width:auto;font-size:.7rem}.chart-card{height:220px}.tscroll,.platform-body .tscroll,.card .tscroll{scrollbar-width:thin;scrollbar-color:#ffffff59 #ffffff0f;overflow:auto}.tscroll::-webkit-scrollbar{-webkit-appearance:none;width:8px;height:8px;display:block}.tscroll::-webkit-scrollbar-thumb{background:#ffffff59;border-radius:6px}.tscroll::-webkit-scrollbar-track{background:#ffffff0f;border-radius:6px}}@media(prefers-reduced-motion:reduce){*{transition:none!important;animation:none!important}html{scroll-behavior:auto}}